Internet Domain Registration - Establishing and
Transferring Your Domain Name by John
Michaels
If you're in business, one of the most important things to
you may be your ability to establish an internet presence.
Operating some type of functional web site for your business
helps your customers find you, can present additional
marketing opportunities through e-commerce, and offers
advertising opportunities that you can not get elsewhere.
Companies that do not have a web site lose business to
companies that do all the time.
Of course the real key
to your web site is the internet domain registration.
Everybody wants mybusiness.com - the problem is that domain
names are unique and can be taken by anyone. If you don't
register your desired domain name right away, someone else
could take it. The fact is that internet domain registration
can turn into a sneaky competitive game. In many cases
business owners have gone to register a domain name and found
that it had been registered years before they every started
the company by some group that is in the business of
registering domains and then turning around and selling them
for exorbitant rates.
A humorous story came from the
2005 municipal election in North Las Vegas, Nevada when one
candidate realized that the incumbent mayor had not registered
an internet domain name. The incumbent registered the mayor's
name dot com and as many variants of it that he could come up
with, literally stealing the Mayor's plans for a web site out
from under him. The tactic didn't win him the election, but
the candidate managed to annoy the mayor quite a bit and still
owns the internet domain registration names to this
day.
The key to avoiding these sorts of problems lies
in early registration of your desired domain name. If you find
the one that you want (or a close variant of it), register it
immediately. Even if you're not prepared to set up a web site
yet or won't be for several years, register the domain right
away anyway.
Registering a domain name before being
ready to set up its web site will require the domain name
being transferred to the servers of your desired host when you
are ready to establish the site. Transferring the domain name
once you have selected a web host is a very simple process,
but does require you to establish the change with both the
registration company and the new host. The new host will
provide you with the server information that you, in turn,
will need to provide to the company with whom you originally
registered the domain. There may be a short waiting period
(typically 24 to 72 hours) while both servers get the
information updated. Once that process is complete, you'll
have your domain safely residing on your host's servers and
your site (as long as it's been built) will be ready to
go.
The internet domain registration and transfer for
your business web site is a simple process and can be
completed through automated online systems in most cases.
Clearly the most important part of this process is the
registration of the domain name and this should always be done
as soon as possible, even if it is going to be years before
you're ready to get the actual web site up and running.
About the Author
John Michaels is a freelance author for WebHostPacks.com
where he regularly publishes articles on how to find a cheap
web host and reviews of low cost web hosting
services |
